L'Orto di Eleonora: 'Stunning feedback on the Gavina watermelon' #vocidellortofrutta
The watermelon and melon campaign is now in full swing. We take stock of the situation with Salvatore Lotta, commercial director of the Campidanese Agricultural Cooperative, known for its brand

Unprecedented partnership for French apricots with 8 supermarkets to get out of crisis
French apricots are currently going through a difficult period, due to a number of factors that have gradually driven prices down to levels unacceptable to producers. “The situation is partly

L'Insalata dell'Orto, turnover up 10% thanks to sustainability and technology
L'Insalata dell'Ortoclosed the first half of 2023 with an important growth in turnover. 'In the first six months of the year we recorded a 10% increase in turnover over the same period in 2022,'

Agribologna, new media campaign kicks off
The campaign celebrates the value of the producer partner as a true specialist of the land and the special character of the product, which fully represents the excellence and qualities of the

New management team for Knuspr and Gurkerl
There has been a change in management at the online supermarkets Knuspr (Germany) and Gurkerl (Austria). Carolin Kracmer, Marketing Director, Stephan Lüger, Commercial Director, and Lorenz

Chile expects lower production of kiwifruit, but larger size profile
With more than 8,000 tons shipped to North America through Week 20, the Chilean kiwifruit season is underway. Retail promotions will kick off in mid-June and continue through August. While the

First avocado logistics center opened in Gori, Georgia
Eximcrop operates the first Kenyan avocado logistics center in Georgia, which was opened in Gori and based in Tiriphoni Fruits facilities, reports EastFruit. Eximcrop representative Vakhtang

"Prices are no longer a reference to determine whether a campaign is good or not"
Last winter, the leafy vegetable production suffered from the impact of climate change, "which is increasingly noticeable in our sector," said Géraldine Cuadras, commercial director of

Rebranding of Elisir, Cedior's quality fruit and vegetable brand
Rebranding for Elisir, the brand under which Cediorselects and distributes quality fruit and vegetables, bringing them to the tables of Italians. New positioning in the large-scale retail trade

"We will start with our leading products on May 20th"
The melon and watermelon campaign is about to start at O.P. Agricola Campidanese, i.e. the Sardinian organization that commercializes its produce under the L'Orto di Eleonora brand. FreshPlaza has

Carrefour reinforces its commitment to local products
Carrefour distributed more than 13,900 tonnes of Spanish leafy vegetables in 2022, 25% more than the previous year. The company is thus stepping up its support for local Spanish producers, as it

French tomato producers denounce the abusive margins of some supermarket chains
The production season of French tomatoes is already well underway, and French producers, members of Légumes de France, are denouncing the abusive margins of some supermarket chains that penalize

Tomra revolutionises the way of peeling potatoes
Reducing food waste is one of the most important goals of this generation. Processors, retailers and consumers are increasingly aware of the origin of food and expect food companies to adopt

The Latin American Task Force against Lidl promotion
The Latin American Task Force recognises and respects the right and freedom of all actors in the value chain to decide their prices and advertise temporary promotions in line with their business