Chilean Pink Lady apples arrive at Aartsen
Aartsen has been importing apples from across the globe for years in both Europe and Asia. They bring in well-known varieties like Royal Gala, Fuji, and Granny Smith, but also exclusive club

Vog focuses on product availability and category management
Vog aims to satisfy younger consumers with a taste experience that balances sweetness and freshness thanks to products such as Kanzi, an apple that has already revealed its potential according to

EFC celebrates 20 years of success
This year marks EFC’s 20th anniversary, which has achieved several milestones. KANZI® has developed into a regular item in the retail assortment by the variety management company. The club

Kanzi, full of energy with the Deejay Ten
Satisfying consumers with an extraordinary taste experience until June? Yes You Kanzi®! It's a dynamic public, always looking for an injection of energy, that of the apple marketed by the VOG and

VIP apple farmers present the Bio-Kanzi® in tegut...-stores
Apple growers from Val Venosta travel to Germany to present their organic Kanzi® to end consumers in tegut...supermarkets: This was the latest sales promotion campaign organised and carried out

EFC looks back on 20 years of successful variety management
Looking back on EFC's successes, CEO Ilse Hayen proudly expresses her satisfaction with the past 20 years. She sees the greatest success in "making KANZI® the second largest apple brand in the

EFC looks back on 20 years of top fruit variety management
Looking back on EFC's successes, CEO Ilse Hayen proudly expresses her contentment with the past 20 years. The biggest achievement according to her? "The fact that in 15 years, we have grown

Pink Lady and Kanzi lead world apple market
Pink Lady and Kanzi are the world’s top 2 apple brands. Kanzi remains Europe’s second best-selling apple variety and continues to make ground in the US, new market research data shows.

Bumper crop predicted for this year's Australian KANZI® apple season
KANZI® apple growers are predicting a record crop with the harvest of the popular apple variety set to begin in the next few weeks, a little later than in previous seasons. Horticulture Brand

Strong showing for Kanzi
Kanzi has maintained its position as Europe’s second best-selling apple variety and continues to win over consumers in the US, new market research data shows. Danelle Huber, senior marketing

Kanzi's digital campaigns and tastings are back!
Satisfying consumers with an extraordinary taste experience until June, Yes You Kanzi®! sets off with excellent prospects for the second half of the Kanzi® season in Spain. If the first phase of

Tauber (Vog): 'We need to reach the apple consumer on different touchpoints'
At Fruit Logisticawe visited the Südtirol stand, where we met the Vog Consortium. "We present our products,' says Hannes Tauber, marketing manager of Vog, 'traditional, organic and Club apple