"In Europe, our umami tomato can compete directly with the best RAF"
Although tomatoes are one of the most widely consumed vegetables, specialization is gaining more and more weight in the industry as consumers demand a more flavorful product in a segment that, for

The marketing value of watermelon in the USA exceeded USD 326 million in 2022.
According to the Executive Director of the National Watermelon Promotion Board (NWPB), Mark Arney, "the vast majority of watermelons imported by the US come from Mexico. In fact, the value of

Finding tech solutions to labour problem
Training fruit pickers using virtual reality equipment, employing robots to move fruit containers and wearing exoskeletons to support physical labour are all possibilities being considered by

"Prices of around a euro/kg for white cabbage are fairly unusual"
In early July, white cabbage is selling for almost €1/kg. That is unusual, says Martin Bolhuis of the Dutch brokerage Tuindersbelang which organizes central sales for some 60 cabbage growers.

Melon season suffers from inclement weather
This year, Spanish melon and watermelon growers have been surprised by a drastic change in the season in just three weeks. Once again, the weather has played a key role in the production which,

Dyson Farming invests £11m in strawberry glasshouse extension
Dyson Farming has partnered with glasshouse engineering specialist CambridgeHOK to build the second phase of its strawberry glasshouse in Lincolnshire. Having overseen the project to construct the

Strawberries in July, in Romagna they are produced with the offside
The project of Romagna's strawberries grown off the land continues (click here to read more) and the fruit will continue to be harvested during the month of July. We spoke about this with

Syngenta Vegetable Seeds completes acquisition of Brazilian vegetable seed company
Syngenta Vegetable Seeds announced it has completed the acquisition of Feltrin Sementes, a Brazilian vegetable seed company serving smallholder growers and home gardeners in 40+ countries. With

Prices for raspberries in Ukraine continue to drop
According to raspberry market participants, over the weekend, the lower limit of purchase prices for raspberries from the small growers for the first time fell below the psychological barrier of

Irish horti industry in crisis over seasonal worker visas
A mushroom farm in Co Down might not be able to remain open in the future due to short-term visas for seasonal workers. Gerard Fegan has operated the farm in Mayobridge for 30 years, but he claims

The PGI Melocotón de Cieza's peach campaign has started
Manuel Ruiz, the president of the Protected Geographical Indication Melocotón de Cieza, presented this morning this peach's new production, marketing, and promotion campaign. The presentation,

Citrosuco joins forces with Klaveness Digital to revolutionize global orange juice supply chain
Klaveness Digital announces its latest partnership with Citrosuco, a global leader in orange juice concentrate production, as the company adopts CargoValue to optimize supply chain operations.

Post-flood, Lollobrigida and farmers' organisations meet Figliuolo
An initial fact-finding meeting was held yesterday in Rome between the Commissioner for Reconstruction, Francesco Paolo Figliuolo, the Minister for Agriculture, Food Sovereignty and Forestry,

Segmentation in tomatoes, red alert
It is now well established how fundamental segmentation is to creating value in product categories, but in fruit and vegetables it is by no means easy to transfer segmentation criteria to the end

Portugese fruit and vegetable company with Dutch roots opens office in the Netherlands
This month, Eporifrutas gained a Dutch purchasing and sales office. The Portuguese company, owned by Dutch brothers Maikel, Bjorn, and Gerardus Brands, has cultivation, import/export, and

Hailstorm affects more than 20,000 hectares of crops in Valencia and Castellon
The historic hailstorm in Valencia yesterday, with ice stones the size of nuts, had a strong impact on a large area of crops in numerous areas of the provinces of Valencia and Castellon. According

Be Fruity! The premium fruit summer tour begins
The Be Fruity! summer tour, devised and organised by Sgmarketing, is starting. From 14 to 30 July, eight stops in seven seaside resorts, three regions involved: the protagonists are seven premium

African tropical fresh produce sales doing well in key world markets
Tropical and exotic fruit and vegetable exports not only comes from South America, but one company that specialises in sourcing from African producers is Africa Haven. They distribute the African

Niewielkie opóźnienie, dobre perspektywy zysków
Od prawie trzech tygodni morele są pilnie zbierane w gospodarstwie owocowym Kiefer w sercu Ortenau. "Mamy około dziesięciu dni opóźnienia we wszystkich uprawach, ale plony są

"July and August will be good for Spanish stone fruit and pears, with the Italian production declining"
After the good sales and prices achieved by Spanish stone fruit in May and June, the situation in July and August is also expected to be positive, with a full stone fruit harvest and a lack of