Building brands with legacy in mind
When developing a brand for apples or pears in Australia, it is important to consider the long-term value it can provide to consumers. While creating a flashy logo and catchy slogan may seem like

Agrofresh and Strella partner on apples and pears
Agrofresh Solutions has announced a partnership with sensor technology developer Strella, with a global exclusive distribution agreement to launch immediately for the Northern Hemisphere’s apple

"Prices remain stable as the Belgian soil-grown chicory season nears its end"
The Belgian soil-grown chicory season is gradually nearing its end. With the asparagus season starting and summer approaching, consumers will increasingly be leaning toward products like tomatoes

"We have to target new market access as new plantings come into production"
The South African citrus industry has expanded significantly in recent years and with certain types of citrus, mainly mandarins and lemons with a young tree age, production is set to increase

Ecuador seeking to lower banana import tariffs in Asia
Ecuador has been negotiating improved trading conditions in several key Asian markets. Import duties to South Korea currently stand at 30%. The Central American country is now negotiating an FTA

Dutch apple acreage has shrunk 85% since 1950
The Netherlands has 85% less apple acreage than in 1950. For pears, acreage fell by one-third from 1950 to 2022. Apple acreage exceeded that of pears for a long time, but that changed in 2012. In