The importance of a digital campaign notebook
"OP Ioppì's flagship reference, which is known to insiders, is tomatoes. But there is more! We grow the main greenhouse vegetable references, such as eggplants, bell peppers, courgettes, and

Georgia imports 20 times more avocados than 8 years ago
EastFruit analysts note that avocado keeps becoming more and more popular in Georgia. In 2014, the country imported only 40 tonnes – the number increased to 830 tonnes in 2022, and the annual

GreenTech Amsterdam 2023: Theme knowledge programme announced
The knowledge programme of GreenTech Amsterdam, the global horticulture platform, will be all about ‘Your connection to sustainable food and flower production’. Specific topics such as smart

McCain appoints Alain Duranleau as new President of Europe
Potato processor McCain Foods has appointed Alain Duranleau as its new Regional President for Continental Europe. Duranleau joined McCain in 2013 and has already held several managerial positions

Strawberry and raspberry prices decrease as the campaign reaches its midpoint
Strawberry prices at origin have experienced a downward trend throughout the month of March, even though the campaign is significantly shorter than usual this year. In week 10, the price had

Varietal innovation in Italy is at a standstill
Research in horticulture is increasingly moving towards 'pesticide-free' fields, yet the demand for EU plant variety rights has remained constant for the past five years in Europe and is even