"Exports to France are a growing sales market"
The marketing of watermelons from the Mediterranean region is currently in full swing. "We get our goods from Morocco, Greece and Italy. Morocco is now coming to an end and is increasingly being

"In Germany and France, the demand for melon and watermelon continues to rise, despite the high prices"
The supply of melons and watermelons, the summer fruits par excellence, is scarce at this time, while Europe is scorching due to the heat waves Cerberus and Charon, which have caused temperatures

EU production of summer related fruits was down -6.3% in 2022
In 2022, the EU’s combined harvested production of muskmelons, watermelons, strawberries, peaches and nectarines was 8.6 million tonnes, representing a decrease of 6.3% on the level in 2021 (9.2

Mercadona back to the hard discounter?
It is an unlucky season for Spanish watermelons and melons. As we wrote recently (click here to read more), the campaign was heavily marked by the weather events of the last few months: a

Fruit and vegetable price trends in Italy as at 17 July
The apricot campaign is now in full swing, with the arrival of new varieties such as Goccia d'oro. Apricot quality is increasing with the start of sales of the Pellecchiella and Faralia cultivars.

Gold prices for watermelons and melons, up for apricots
Warm weather favours the sale of summer fruit, especially melons and watermelons, for which positive price trends continue. Apricot prices are on the rise as supply appears to be more limited. For

Gold prices for watermelons and melons, up for apricots
Warm weather favours the sale of summer fruit, especially melons and watermelons, for which positive price trends continue. Apricot prices are on the rise as supply appears to be more limited. For

Watermelons from Northern and Western Morocco will be available soon
After the end of the first half of the Moroccan watermelon season, with crops coming in from Zagora and other regions of southern Morocco, growers in Larache (north) and Gharb (west) are entering

Seasonal fruit under the NFI lens
This morning was subdued as far as sales are concerned, probably there is a drop in turnout due to the holiday effect. For watermelons, we report a slight but not significant drop in price; for

Skyrocketing prices for watermelons and melons
According to BMTI's elaborations on the wholesale data recorded in the Rome wholesale market, which belongs to the ITALMERCATI network, the anomalous weather trend that affected our country until

"If it's stays hot, we won't have problems in placing the watermelons."
They may be difficult to transport, but traditional watermelons continue to have their important market share, despite changes in consumer purchasing habits. This trend was confirmed by Giuseppe

"Clients keep returning for our own brand Dumara watermelons"
The Moroccan Dumara watermelon season is in full swing at Ibrahim Nieuwegein, a fruit and vegetable/meat wholesaler in the Netherlands. "We carry these under our own brand Lamyae. They're bright

Fruit and vegetable price trends in Italy as at 10 July
High demand for watermelons with production coming into full swing. High and decidedly good quality also for melons with prices at historic highs. Good volumes for peaches and nectarines but

Melons and watermelons: what will happen in the coming weeks?
That the 2023 melon campaign would be characterised by a lower-than-average supply was expected by the sector's 'bigs' (click here to read more), but the prices that have been characterising the

Op Primo Sole fruit returns to Sonic Park
Melons, mini watermelons, nectarines and extracts from Op Primo Sole are ready to play a starring role at Sonic Park, the music festival to be held in the city of Matera and featuring artists of

"Surprisingly stable qualities in Turkish watermelons"
"We started the season for Turkish watermelons about three weeks ago," Murat Günes from Westfalen Frischdienst GmbH informs us. "The season for Moroccan produce is now over. With the Spanish

Spain, record prices for watermelons in discount stores
The Spanish watermelon and melon campaign has been heavily marked by the weather events of recent months: first the drought then the storms. And the consequences are directly visible at the sales

Seed companies showcase melon innovations

Can Morocco compete in the market of round seedless watermelons?
The overall majority of Moroccan watermelon growers produce seeded varieties, with large sizes reaching 8-12 and up to 30 kg per melon. This type of watermelon represents the bulk of Moroccan

"In Austrian stores, conventional complements organic"
With this nice weather, plenty of watermelons are being loaded in Southern Europe, destined for the northern countries. Fruitprint, a Dutch company that links retailers and distributors directly

The marketing value of watermelon in the USA exceeded USD 326 million in 2022.
According to the Executive Director of the National Watermelon Promotion Board (NWPB), Mark Arney, "the vast majority of watermelons imported by the US come from Mexico. In fact, the value of

Melon season suffers from inclement weather
This year, Spanish melon and watermelon growers have been surprised by a drastic change in the season in just three weeks. Once again, the weather has played a key role in the production which,

Fruit and vegetable price trends in Italy as at 3 July
Strong demand for watermelons boosted by high temperatures. Demand for Italian hulled melons was also high. Increasing quantities and subdued demand, however, for apricots. Good availability of

"The product is currently very scarce, which makes it correspondingly more expensive"
The heat in Italy is not only causing poorer quality watermelons and netted melons, but above all crop failures. "The product is currently very scarce, which also makes it correspondingly more