South African growers and retailer create campaign around hail-damaged apples
South African retailer Pick n Pay has started selling apples of all varieties that sustained surface damage during hail storms over the Ceres area in November and again over the Langkloof in

Know Apple trains the employee in the department and facilitates sales
Assomela's 'Know Apple' campaign, now in its final phase, aims to educate fruit and vegetable department employees in the large-scale retail trade and, consequently, end consumers, about the apple

"Angelite fir cone" chosen as potato of the year 2023
Since 2006, a committee has awarded an annual prize to an old potato variety to draw attention to the diversity. Similar to apples, there are many more varieties of potatoes than are offered in

Budget-conscious apple option introduced
After several months of inflation, budgets continue to be tight and top of mind for consumers. In response to this challenging environment, Honeybear Brands is offering a no-frills, Sweet Deal

VIP apple farmers present the Bio-Kanzi® in tegut...-stores
Apple growers from Val Venosta travel to Germany to present their organic Kanzi® to end consumers in tegut...supermarkets: This was the latest sales promotion campaign organised and carried out

Which apple keeps the doctor away?
An apple a day keeps the doctor away... but which apple? Whereas until a few years ago the possible options were limited to no more than five varieties, the choice is now much wider, thanks to the

Chilean apples on the way to the US
In a year when the U.S. apple crop volume is down nearly 10 percent versus the prior year, retailers can look forward to a fresh crop arriving from the southern hemisphere keeping consumers

Will fruit growers be happy with Lidl's low apple prices?
The chain of Lidl Polska shops is now boasting that it offers as many as 10 varieties of apples from Polish fruit growers. The chain wants customers to reach for this fruit even more often, so it

Lidl will cut apple prices. What do fruit growers think?
The chain of Lidl Polska shops is now boasting that it offers as many as 10 varieties of apples from Polish fruit growers. The chain wants customers to reach for this fruit even more often, so it