Rijk Zwaan campaign reaches 762,000 Brits
Dutch vegetable breeding company Rijk Zwaan is celebrating the success of its consumer-facing ‘Love My Salad’ campaign, created to encourage British shoppers to buy and cook more vegetables.

Nature’s Pride committed to making a difference on water
On the occasion of the UN 2023 Water Conference in New York, Dutch fruit and vegetables group Nature’s Pride stated its commitment to being a driver in responsible water management in the fresh

Prepared or cooked, Mediterranean Salads
At Cibus Connecting Italy some novelties from the fruit and vegetable world were also on stage in recent days. Among these were the Mediterranean Salads, an exclusive and limited edition of

Британский овощевод A H Worth может сократить рабочие места в рамках реструктуризации бизнеса
А H Worth заявила, что пытается свести к минимуму любые потери рабочих мест путем перераспределения людей в

Climate change is one of the main concerns of Europe's fruit and vegetable regions
The Assembly of European Fruit and Vegetable Regions, AREFLH, representing 16 regions and 38 producer organizations from 10 European countries - including the Afrucat, Proexport, and Coexphal

Valoser: fruit and vegetables enhance the Po Delta
Agriculture in the sandy soils of the Ferrara area is already a long-established reality and may soon become a real district with an 'umbrella' brand. This is the aim of Valoser, the project for

There is still a long way to go to reach the minimum recommendation of 400 g/day of fresh fruit and vegetables
Freshfel Europe’s latest edition of the Consumption Monitor indicates that the average fruit and vegetable consumption in the EU grew to 364,58 g/day/capita in 2021. However, this positive trend

'Organic is not in crisis, large-scale retail gives it more space'
"The data on organic fruit and vegetables are merciless when compared to the general trend in fruit and vegetable consumption, but we need to take action to implement an appropriate communication

UK vegetable grower A H Worth could be cutting jobs in business restructure
A H Worth said it is trying to minimize any job losses by redeploying people due to the challenges posed by a competitive market. A consultation process is currently ongoing across the company and

Brytyjski producent warzyw A H Worth może zredukować zatrudnienie w ramach restrukturyzacji firmy
Wiadomość o potencjalnej redukcji zatrudnienia w A H Worth, brytyjskim producencie warzyw o ponad stuletniej historii, rzuciła cień na firmę i jej

The importance of a digital campaign notebook
"OP Ioppì's flagship reference, which is known to insiders, is tomatoes. But there is more! We grow the main greenhouse vegetable references, such as eggplants, bell peppers, courgettes, and

Varietal innovation in Italy is at a standstill
Research in horticulture is increasingly moving towards 'pesticide-free' fields, yet the demand for EU plant variety rights has remained constant for the past five years in Europe and is even

"Further strengthen and develop organic vegetable production in Switzerland"
The family businesses Rathgeb Bio and Kellermann Gemüsekulturen have decided to shape their future together from April 2023. The two sustainability pioneers Christian Rathgeb and Martin

Technogym patron's story begins with fruit and vegetables
Fruit and physical activity were to be the pillars of the Romagna Wellness Valley, to be seasoned with quality pleasure tourism and a pinch of art cities. And it could not have been otherwise,

Healthy and legume-based, it's the new Mr. Beans snack
Vegetable-based diets are becoming more and more popular and, as a result, the consumption of pulses, a source of iron and protein, is also increasing. The product range can thus also be expanded

Protests in France: no difficulties so far for the Italian fruit and vegetable supply sector
Protests and demonstrations against the pension reform proposed by President Emmanuel Macron, which provides for an increase in the retirement age from 62 to 64 years, are still rampant in France.

Switzerland: Eight vegetable producers team up to take over Gugger-Guillod SA
After more than 40 years in business, Patricia and Roland Gugger have decided to hand over their wholesale vegetable business called Gugger-Guillod SA. Eight vegetable producers from the region

Peacocks wreak havoc on crops in West Bengal
Several hundred farmers in the rural areas of Kalimpong district of West Bengal need to protect their crops from peacocks. In several parts of Kalimpong, where rice, chilies, vegetables, millet,

Speakers announced for Fresh Produce India
Fresh Produce India is back on 3-5 May with a high-quality programme of interviews and discussions covering the latest trends in one of the world’s most exciting emerging markets for fresh fruit

Climate problems and lack of labor affect Sicilian agriculture
The vegetable campaign is in full swing, productions are regular and demand is peaking. Yet not everything is going as it should be, as the segment has to deal with problems that used to be

'Young people? This is how I win them over on social media'
A few days ago we told you about the fruit and vegetable retailer that through Instagram and Facebook is trying to give the sector a new lease of life through reels, photos and videos that

"You can just tell that our proprietary Baykal brand has a high recognition value"
For 25 years now, Selin Frucht Ltd has been dedicated to the procurement and distribution of high-quality fruit and vegetables, to a large extent from its own production in Turkey. The

European Sustainability Forum: Sustainability - A Demand from Trade and Consumers?
The quality management departments of companies in the fruit and vegetable sector will not run out of work. For in addition to routine business such as checking ripeness and other quality