AI technology reduces food waste in Dutch supermarket's strawberry chain
Using artificial intelligence (AI) technology in the strawberry chain can accurately predict this fruit's shelf life. As a result, 70,000 fewer kg will be thrown away. It's a step that fits within

"It was particularly important to me that the technology was thought through to the end in every respect"
On March 28, the first local strawberries of the 'Sonsation' variety could already be harvested in the new 1.5-acre strawberry greenhouse of the Mann fruit farm in the Alte Land. Only a few months

A SUCCESSFUL WAY TO GROW STRAWBERRIES UNDER COVER
From the video below, you can find out how Paweł Kalicki - a greenhouse strawberry grower - dealt with, among other things, strawberry crown rot using the Agro ECA product. The video also shows

New pomegranate, strawberry and raspberry juice available in three formats
A new Lome Super Fruit juice mix with pomegranate, strawberry and raspberry has just been launched on the market in the 200, 250 and 500 ml formats. FreshPlaza has talked about it with Dario De

A well-balanced French strawberry campaign so far
The 2022 campaign was marked by notable production peaks and a quality impacted by the various heat waves. This year, the strawberry season seems to be going much better. “Since the beginning of

Schleswig-Holstein: The first local strawberries are ripe
The Schleswig-Holstein Chamber of Agriculture and the Obstbauversuchsring des Alten Landes e. V. have opened the 2023 strawberry season on Bastian Soltau's farm in Barsbüttel (in the district of

Study unlocks secret of strawberry colouration
A team of researchers from the University of Córdoba in Spain have made a major breakthrough in understanding what gives strawberries their characteristic red colour when ripe. The discovery

Strawberry - and it's happening in the field
Behind me it is already mid-May and almost all crops in the ground are in flower, except for the latest varieties, but there, too, inflorescences are already visible. It is already a week since

Soft fruit exempted from bulk sale
The Huelva Strawberry Producers and Exporters Association, Freshuelva, has applauded the decision of the Ministry of Agriculture, Fisheries and Food to exclude berries from the obligation to be

Freshuelva applauds the exclusion of berries from the obligation of having to be sold in bulk
The Association of Strawberry Producers and Exporters of Huelva, Freshuelva, has applauded the Ministry of Agriculture, Fisheries, and Food's decision to exclude berries from the obligation of

“We choose our varieties carefully so they can really answer the need of our clients”
Niewczas Strawberry Plant Nursery, a family-driven company, has over 40 years of experience in cultivating strawberry plants. The nursery is in the mid-northern part of Poland in the village of

Port International/Hof Röhrkasten: Asparagus, strawberry and blueberry production presented
The company Port International and the Röhrkasten farm present their successful asparagus, strawberry and blueberry production in a video. The two companies have been working closely together for

Global opportunities for Indonesian year-round mangosteen
Citra Tama Jaya Indo was established in 2016. At first, its services were dedicated to the food service industry. Then overseas markets were developed. Stevan Budi Susanto introduces the company's

Egypt leads in fresh strawberry exports to Malaysia
Egypt became the largest exporter of fresh strawberries to the Malaysian market in MY 2021/22 (July-June) and continued to increase shipments in the current MY 2022/23, according to EastFruit.

Demand still lively for strawberries from southern Italy also thanks to the reduced availability of summer fruits
The strawberry campaign in southern Italy is still underway, and demand is still interesting, especially for the produce from Basilicata. "Demand is lively, but the volumes are half those of a

“The challenge is to make consumers discover Magnum's taste”
Over the last 10 years, Magnum®, the flagship variety of Earth Market, has become a premium round strawberry in 31 European and American countries. "It has been unanimously accepted from the very

Why invest in modern strawberry production in Georgia when Turkey is the neighbor?
EastFruit periodically publishes an analysis of the Georgian strawberry market, where local producers frequently comment about the price competition with Turkish strawberries and its negative