"Lower watermelon quantities, but sizable enough to be sold in slices in supermarkets"
Geofur started harvesting its almost 60 hectares of watermelons located between the Ostiglia (Mantua) and Melara (Rovigo) municipalities. The market is very receptive at the moment, also because

Spain's melon and watermelon area and production volume continue to fall
According to a recent campaign report from the Ministry of Agriculture, Fisheries, and Food, the area devoted to melon and watermelon production in 2023 has been singularly affected by the lower

Dole Italy, promotional activities in wholesale markets
Dole Italia will launch a high-visibility promotional activity in some wholesale fruit and vegetable markets. The protagonist will be its branded vehicle, recognisable by a giant Banana Premium:

Organic products in Georgia – high demand, low consumer awareness
Greenhouse farm “Bostani” (translated as “Vegetable Garden”) will not be able to export for several more years. Beka Barjadze, the founder of the organic farm, talks about the reasons why

Short South African citrus season predicted
Export estimates for various citrus categories have been amended downwards: navels by 500,000 15kg cartons to reach an estimate of 24.8 million 15kg cartons; grapefruit by 100,000 cartons to 14.3

"The melon and watermelon shortage will continue during the first three weeks of July"
The situation of the Spanish melon and watermelon season has changed drastically from May to June and July, going from a clear oversupply in the markets and the collapse of prices to a shortage

Europatat welcomes the Polish Seed Trade Association as new member
Europatat has welcomed the Polish Seed Trade Association (PIN), the only chamber of commerce in the seed industry in Poland. The origins of the formation date back to the 90s of the twentieth

ASAJA Alicante warns that the heat and drought in March will cause a drop in the orange and mandarin harvest.
ASAJA Alicante states that the extreme heat that occurred in the province in March this year, with peak temperatures that exceeded 30 degrees, as well as the lack of rain in the same period have

Watermelon season in Calabria in the starting blocks
"The year 2023 is definitely a special one for watermelons. The weather has been crucial. First, there was a mild winter, then there was rain in February that somewhat complicated the planting of

Hybrid citrus fruit receives 'Superior Taste Award'
The 'Superior Taste Awards', granted by the International Taste Institute (ITI) from Brussels, was awarded to the Alizza Fruit™ for its commitment to unique eating experience, highest-quality,

Penny Italia launches Pianetiamo, the pl line of salads for vertical farming
Penny Italia is currently launching its Pianetiamo line dedicated to fourth range salads from vertical farming, in particular from aeroponic technology. The retailer is the first brand with a

BiomicAgritech’s top-down growing method brings rewards
Israeli agritech company BiomicAgritech was nominated for this year’s GreenTech Concept Award for its unique top-down growing method for trellised greenhouse vegetables. The name comes from the

Aldi’s Super 6 becomes Super 7
Aldi is renaming its Super 6 fruit and vegetable promotion as Super 7, with a proportion of profits from the seventh item in the range being donated to its charity partner, Teenage Cancer Trust.

Same beach again this year... and same Gavina!
Launched back in 2005, Gavina was one of the first seedless mini watermelons on the Italian market, a product with unique qualities at a time when this type of cultivation and distribution was

Yes Peas! campaign proves worthwhile, as UK demand is up 20%
New data from reveals that searches for ‘frozen peas’ in the UK increased 20% in the last 12 months, with more than 2,000 hits in the last month alone. OF course, the Great British Pea Week is

"Zagora started its watermelon campaign too early this year"

Record watermelons: €1.40/kg wholesale
Golden times for watermelons and melons, after a very difficult first half of June (for more details click here) they have risen to the top of the summer fruit and vegetable list; in fact, there

French Council of State cancels marketing ban on organic heated greenhouses
On the 28th of June, the French Council of State repealed the provision banning the marketing of organic summer vegetables grown in heated greenhouses between December 21st and April 30th, on the

Melinda, Evelina competition participants awarded prizes
An average of 500 bets per day and widespread participation, literally, in every corner of Italy. The "Mordi e Vinci con Evelina" (Bite and Win with Evelina) competition, the initiative launched

Europe to have second lowest pear crop in 10 years
According to the first estimates made public today in Interpera, the international pear congress, held in Lleida, the next harvest of the species will be one of the lowest in the last 30 years

Europe set for low pear crop
The forthcoming European pear harvest will be one of the smallest in the last ten years, with a forecast of around 1.9m tonnes. That was according to estimates presented at Interpera, the global

Weak peaches, overflowing melons
"The trade balances between goods on offer and demand are changing and, in general, the market is stable but quotations are leaning upwards for fruit". Andrea Bonizzi, agronomist and price list