How Europe is promoting potatoes to millennials
Under the logo 'Potatoes, they will surprise you; Europe's favourite since 1536', the new promotional campaign will run until the end of 2025. Europe is concerned about the decline in potato

Asparagus bundling machine: a simple, compact, modular and product-friendly innovation
Frédéric Jautrou is one of the 15 asparagus growers who came together to create the registered trademark “Asperges du Pays de Richelieu”, an initiative that has helped promote the spring

Bord Bia confirms sanctions were applied following potato mislabelling
Irish Food Board Bord Bia has confirmed that “monitoring sanctions” were applied in the case of a company that incorrectly labelled French potatoes, using a Bord Bia quality logo that can only